Why Now is The Perfect Time to Start Your Health & Wellness Business

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After all of the stress and uncertainty you may have, and still are going through from the recent pandemic, the last thing you probably want to do is add “start a new business” to your plate. However, what you may not know is that this is the optimal time to start a business, especially a health and wellness business.


You see, this is a very rare time in history where a lot of people are looking for relief from the chaos and are willing to invest in their health and wellness above all else. This is the perfect time for you to show up for your target audience and provide exactly what they need right now. 

The opportunities are endless in the ways you can provide for your clients in a time like this.

The best part about it is you don’t have to leave your house to reach them. With technology now, there are so many ways that you can be of service to your audience and it’s not as risky as it once used to be. 


You have the opportunity to create a lane for yourself that is recession proof. During a time where people are scrolling social media more than usual, now is the perfect opportunity to take advantage of the additional eyes you can get on your content. Use this time to speak directly to your target market and offer resources to help them solve their problems.

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Ways to Provide Your Products & Services

  • Offer virtual workshops and classes
  • Offer 1:1 consulting services or training
  • Start a YouTube channel offering useful information to attract your ideal clients
  • Offer helpful freebies that lead into your paid content

Regardless of what the financial state of the economy looks like, if people want to solve a problem, they will pay for it. Your job is to show them the value that you’re offering so they know that it’s worth it to invest in your products and services to help them solve their problem.


Your audience is in need of what you have to offer. You may be the only person they truly resonate with who is offering what they need. Remember, people buy based on who they like and trust. Now is the perfect time to build your brand so your audience can get used to who you are and what you can do to help them.

So, how do you start?

Good question! It’s scary starting a business for the first time. But honestly, the hardest part is just getting started. Once you get over your fear of starting something new, you’ll grow faster than you think.

The thing is, you have to do it scared. Push through the doubts and uncertainty and just start putting yourself out there.

No matter how good your offer is, if you don’t get it out to the masses, no one will know about it. Trust me, I know how disappointing it can be to put your heart and soul into something but it doesn’t get recognized by anyone. I once tried to start an online graphics shop that flopped because I didn’t know the first thing about marketing. I felt like all my hard work had been wasted, but really it was just a learning experience.

After doing tons of research reading books, listening to podcasts, watching videos and consuming all the content, I finally learned what I did wrong and how I can be better about marketing my business in the future. Finally, I was able to put that knowledge to good use for the business I have now. 

Lucky for you, if you want to learn how to start your business the right way from the start, I have put together a library of resources that includes everything you need to know about not only starting your business, but how to do it with less stress while making more profits than you thought possible. It’s called the Manifest & Profit Library and it’s the perfect resource for you to get started without making those same mistakes I did. 

Starting a business may not be the easiest thing to do, but it’s easier than it’s ever been with all of the resources we have at our fingertips. I hope I can help you start your new journey to entrepreneurship. Now is your time to shine!

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Feeling overwhelmed with the daily tasks you have to do in order to run your business? In this guide you’ll learn the 5 keys to eliminating the major stressors in your business so you can regain your peace and have more clarity and time to focus on what you truly love to do.

  • About The Author


    Hey there! I’m Shannon Butler
    I help you transform your health & wellness brand to attract more of your ideal clients and consistently increase revenue in your business.

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